To celebrate the arrival of summer, Amabile has created a special selection of jewelry from the latest beloved collections: Tropical, Gardenia, Spring, and Chunky. Summer Vibes is the name of this exclusive selection, which includes colorful, sparkling, and vibrant jewelry, perfect for summer looks.
The Tropical Collection is a burst of colors and features jewelry inspired by the beauty of the tropics.
Among the most appreciated necklaces are the Panama Choker, with green olivine stones and white freshwater pearls, and the Tropical Choker, with turquoise stones and white freshwater pearls.
The summer selection also includes the Avocado Necklace, featuring a small avocado finished with green enamel, where the pit is replaced by a sparkling zircon.
The Palm Tree Earrings and Necklace represent the tropical tree with small, bright white zircons.
Additionally, the Rio Pendant and Necklace are highlights, featuring a little parrot with turquoise and green feathers.
The Gardenia Collection is a tribute to Amabile's secret garden, a place connected with nature that perfectly embodies the brand's spirit and colors.
All the designs in the collection are inspired by the world of fruit and the seasons they represent: strawberries, grapes, lemons, and watermelon, in homage to summer.
From the Spring Collection, we have the Rainbow Choker and Bracelet, which, with their colorful baguettes, make summer looks shine and are perfect for pairing with necklaces from the Tropical and Gardenia collections.
They allow you to create different styles and mix shapes and colors.
The Vintage Earring, selected from the Chunky collection, is ideal for the most elegant evenings.
It pairs perfectly with a simple yet elegant look to highlight your style and light up summer nights with a retro touch.
The inspiration comes from the 1950s, offering a journey into the past that tells the story of the connection with memories preserved in the family jewelry box.
Summer Vibes is a rich and complete exclusive jewelry selection: from colorful summer earrings to make you shine under the sun's rays, to long necklaces or chokers to highlight your tan.
Colorful rings and bracelets are also a must to complete your outfit.
Amabile is an Italian brand of 925 silver and 925 gold-plated silver jewelry, founded in 2020 by Martina Strazzer.
Through social media, Martina aims to promote the presence of women in the entrepreneurial world, as evidenced by the demographics of her team, primarily composed of young women under 30.
TikTok is the brand's main communication channel: it all started there in 2020, during the pandemic, and even today, the platform allows Amabile to strengthen its relationship with its community.
Emotional marketing is the strategy used, based on directly involving customers' emotions.
Amabile builds stories that tell its world; stories tied to the collections that generate emotional responses in consumers.
Customers feel part of the storytelling, participating in office life and that of the young founder.
Thus, after the success of over 1.6M followers on TikTok and nearly 800K on IG of Martina Strazzer, the @Team_amabile TikTok page was born, offering a true showcase of the company's microcosm.
Discover more at amabilejewels.it
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