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Autentica504 Continues Its Expansion with a New Pop-Up Store in Rome.

Writer's picture: ultimatetrendymagultimatetrendymag

Thursday, December 5th, A504 marks another milestone in its growth and internationalization journey.




After revolutionizing the concept of luxury Made in Italy accessories, Autentica504 is focusing on the expansion of its pop-up stores to bring the brand experience directly to Italy's most iconic locations.

The opening in Rome represents a significant milestone in the brand’s journey, reaffirming its connection to artisanal roots and the high-quality craftsmanship that distinguishes its creations.

The inauguration will take place with a special event on Thursday, December 5th, at the prestigious Fondaco boutique, located at Via della Frezza 60 in Rome.

"Rome is not just a new destination; it’s an opportunity to share our vision of authentic luxury with an increasingly broad audience," said Donata Ceccarelli, Founder of Autentica504. "We aim to offer an exclusive and engaging experience that reflects our commitment to quality and Italian artisanal tradition," she concluded.





The inauguration event will be the stage for the debut of RESORT504, the new Spring/Summer 2025 bag collection that epitomizes the perfect balance of boldness, femininity, and stylistic identity.

Crafted with premium materials and entirely artisanal techniques, RESORT504 embodies the attention to detail and passion that distinguish every creation by Autentica504.

The SS25 collection celebrates the cosmopolitan, contemporary woman who remains deeply rooted in her authentic taste.

Each bag is designed not just as an accessory but as a reflection of the wearer’s personality and inner strength.

The meticulously curated details express a timeless elegance, destined to captivate anyone seeking something truly unique and precious.


The pop-up store launch event will take place on Thursday, December 5th, from 6:00 PM to 10:00 PM at Fondaco Boutique, Via della Frezza 60, Rome.

Visitors can preview the collection starting from 10:30 AM. This exclusive occasion offers a rare opportunity to explore the world of Autentica504 and immerse oneself in a style experience that transcends conventional fashion trends.






Discover more at autentica504.com


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