Ludovica Serafini and Roberto Palomba are proud to announce their collaboration with the renowned American brand Echo, on the occasion of the Echo100 project.
This special initiative was launched to celebrate the company's hundredth anniversary and involves the participation of 100 talented creatives from the worlds of art, music, design, and more in creating one hundred limited-edition charity scarves.
Selected alongside prominent figures such as Steve McCurry, Pierre-Louis Mascia, JJ Martin, and Alessandro Squarzi, Ludovica Serafini and Roberto Palomba have brought their expertise and refined creativity to a scarf with an eclectic style.
The Palomba Serafini silk scarf stands out with its interesting color choice: on a light background, dark green leaf and plant designs and bordeaux animal prints evoke a vegetal context and jungle atmospheres, reminiscing fantastic worlds to explore.
This poetic and delicate decoration reflects the elegant style of the architects. "A little bird sends love hearts into the air that transform into butterflies.
Simultaneously, a horse gallops in the air to land on the branches of a tree. We are creating a fantastic world where anything is possible, where gravity is arbitrary and where the subjects, be they insects, birds, or horses, are all interconnected or contemplate where to go, in a place where everything is possible." Ludovica Serafini.
As part of Echo100, each of the hundred collaborators chooses a cause or charitable project to donate the entire proceeds from the sale of the scarves, of which only 100, individually numbered pieces are produced.
The goal is to raise one million dollars, to be donated to a hundred different charitable causes.
Ludovica Serafini and Roberto Palomba have chosen to donate the proceeds from the sale to the Davide Ciavattini Association, a non-profit organization dedicated to social, scientific-cultural assistance with the aim of bringing together those dedicated to the study and application of the treatment of onco-hematological diseases.
In support of the initiative, the architects were portrayed in their Milan studio by Scott Schuman - The Sartorialist - a renowned fashion and street style photographer who contributed to the Echo100 project by photographing some of the creatives and sharing the shots on his Instagram profile.
With this special project, Echo commemorates a century of history and commitment, by celebrating its original iconic product — the silk square— and enhancing the experience and craftsmanship built over the years, combined with the creativity and imagination of the creatives involved.
The product created by the Palomba Serafini studio will be available for a limited time on Echo's official website: echonewyork.com
Ludovica Serafini + Roberto Palomba
Ludovica Serafini and Roberto Palomba, architects and designers, founded Palomba Serafini Associati in 1994, based in Milan.
They specialize in architecture, interior design, industrial design, yacht design, and consultancy for the most established brands on the international scene.
Their distinctive mark has emerged from the ability to combine a contemporary vision of society and people's needs with a deep knowledge of the historical and cultural roots of architecture and design, thus creating architectures and masterpieces with international success.
In their 29 years of activity, their projects have received more than 70 international awards and recognitions such as the Compasso D'Oro, Ahead Award, Elle Decoration International Design Award, Red Dot, Design Plus, Good Design Award, German Design Award, and World Yacht Trophy.
For information: www.palombaserafini.com
Echo
The American brand Echo - a dynamic example of the fashion industry for a century - is renowned for its silk scarves and distinctive accessories. Founded and family-run, Echo upholds high standards of quality, refined taste, and philanthropy.
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